I'm Luca Urazov,
Based in Perugia, PG
In my work I manage campaigns, analyze results and collaborate with clients and partners to create winning strategies. I love facing challenges with a practical and creative approach, always finding solutions that really work.
Experiences
Writer
Hotspawn
League of Legends Esports Writer for Hotspawn, a leading esports news platform. Website
Co-Owner / Partnership & Social Media Manager
ZENA Esports
I manage partnerships and social media for Zena Esports, a competitive Esports organization. I focus on building strategic relationships with sponsors and partners, while creating engaging content that drives growth and visibility for the team.Key Skills: Strategic partnership development and managementSocial media management across Instagram, TikTok, X, and YoutubeMultimedia content creation using Canva, Photoshop, CapCut, and Premiere ProPerformance analysis and community growth strategiesObjective: To grow the Zena Esports brand by delivering innovative communication, engaging content, and measurable value for sponsors and the community.
Founder & Journalist
TheEsportsLog
Founder of TheEsportsLog, a blog dedicated to esports news, interviews and insights. I write articles, conduct interviews with industry professionals and cover major esports events. The blog aims to provide quality content to the Italian esports community and promote the growth of the sector in Italy. Website
Account Manager
Adextra Italia S.r.l.S
Management and planning of DEM campaigns, KPI analysis and budget allocation. Coordination with international customers and partners (English/Italian). Database organization and creation of showcase sites/landing pages for lead generation. Facebook ADS campaigns focused on traffic and engagement. Management of social pages linked to the automotive and esports sectors.
Waiter
La Sera Ristorante Pizzeria
Significant and important experience as it allowed me to develop excellent communication skills with customers. Duties: orders, order management, replacement head nurse.
Projects
Education
Bachelor's Degree in Communication and Multimedia
Mercatorum University
Currently persuing a Bachelor's Degree in Communication and Multimedia
High School Diploma - Information Technology
ITTS A. Volta, Perugia
Completed my studies with a score of 100/100
Cambridge B2 First
Cambridge Assessment English
English Level B2/C1
Google UI/UX Design Certification
Coursera - Google
Wireframing, UX Study, UX Research, Prototyping, User-Centered Design
Languages
Italian
Native
English
B2/C1
Russian
Native Speaker
Skills
Figma
Design Tool
Photostop
Design Tool
Premiere Pro
Video Editing Tool
Canva
Design Tool
Notion
Writing Tool
Excel
Data Analysis Tool
Google Analytics
Data Analysis Tool
HasOffers
Data Analysis Tool
Maildome
Email Marketing Tool
WordPress
Website Builder Tool
